Polish
Inflection, politeness forms, company registration details and the local shape of GDPR notices.
Service
Multilingual web development for the PL, CZ, SK and EN markets.
I run multilingual projects on the technical and the linguistic side at once. No translations ordered blind, no language switcher glued on at the end — the structure of language versions is decided at the start, because changing it later is expensive.
Four markets, one coherent site.
Poland, Czechia, Slovakia and the English-speaking market are four different sets of expectations: different data formats, different buying habits, different mandatory details in the footer. I handle them without intermediaries.
Czech
Diacritics, IČO/DIČ, address and price formats matching local practice.
Slovak
Close to Czech but not the same — a separate version instead of an automatic substitution.
English
The international version for partners and clients outside the region.
The technical nuances that decide the outcome.
Architecture is what separates a genuinely multilingual site from a page with a translation plugin.
URLs and indexing
A stable, distinct URL per language version, correct hreflang and canonical tags, no duplicates competing in search.
Language selection
A default derived from browser preferences, remembered across visits and always overridable by the visitor.
Content as data
Copy lives in dictionaries, not inside component code — adding another language does not mean rewriting the interface.
Market-dependent data
Phone numbers, addresses, currencies and date formats are a separate dataset per market, not just another translation string.
Typography and text length
Layouts that survive a Polish or German heading being a third longer than the English one.
Performance
Only the needed language version is loaded, instead of shipping four dictionaries to the browser.
The cultural layer.
Translating a sentence is the easy part. The hard part is what the original never said.
Tone of voice
Directness that works in English can read as pushy in Czech. Tone follows the market, not the source text.
Domain terminology
A consistent glossary maintained across the project, so one service does not end up with three names.
Trust and formalities
Registration details, policies and contact information in the form visitors in that country expect.
Local contact
A dedicated phone number and contact path per market — real availability, not a claim.
Typical situations I help with.
Examples of the work cross-border businesses most often come with.
Entering a neighbouring market
An existing site needs Czech and Slovak versions without rebuilding everything from scratch.
Cleaning up existing multilinguality
The site already has several versions, but they have drifted apart, are partly machine-translated and compete in search.
An app with a multilingual interface
A panel or tool where interface language, content language and system messages must be separated and kept under control.
Post-launch maintenance
Adding content in four languages over time without the versions drifting apart.
How the work runs.
- 01Agree on markets, languages and which content genuinely needs translating.
- 02Design the URL structure, dictionaries and market-dependent data.
- 03Implement interface and content, version by version, with terminology control.
- 04Configure hreflang, sitemaps and measurement for every version.
- 05Maintain: new content, corrections and growth without losing consistency.
A multilingual project on the horizon?
Write a short note about the markets you are entering and what you already have. I reply personally and say plainly what makes sense.
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